If you run any business online, then the way you communicate with your customers is crucial. In the world of the typed word, emotions can be easily misinterpreted, and messages can be misunderstood. I will list my key principles for communicating with customers below, but let’s consider this mantra first: “The customer is always right.”…
I have been meditating on and off for over twenty years, and it has been quite a journey. Sometimes it feels smooth, easy and “right”. Other times, I struggle to focus my mind for more than twenty seconds at a time. There are many schools of thought regarding meditation, but most will agree that any…
I know that a screensaver is a bit passé these days, but a nice bit of eye candy is always good to raise a smile. The electric sheep screen-saver found its way onto my computer in 2006 and is still going strong today. It captured my imagination with its nod to the excellent novel Do…
When naughty business people die, they are forced to read LinkedIn outreach messages for eternity.
Using a Beginners Mind can help to solve problems, see opportunities, find solutions and to be more enthusiastic.
Some thoughts on letting go. How do we know when to let go, how do we do it and why is it important?
A crucial part of online marketing is improving your congruency. It’s a clever word but a simple idea; make everything look and feel the same. Your visitors will feel confused and overwhelmed if you don’t make them feel comfortable. Comfort comes from familiarity. Focus on familiarity in these areas throughout your adverts, videos, landing pages,…
While at college, around 1999 to 2002, I discovered the Internet. I was mainly interested in games. Buying up domains, building websites and contributing to the web would come later. One of the games our class got obsessed with was Cash Wars (CashWars.com – no longer active). It was a map-based browser game in which…
This old mantra still does the rounds: Release early, release often! This doesn’t give you the complete picture. When I started creating my apps and products, I was careful. I feared that something would break, data would be lost, and my reputation would be ruined. My first software job was in a company that serviced…
Setting goals is easy, but quite often we don’t achieve them. The most important step in goal setting is finding out what we really want. This is how to find your true goals.
